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Author: Hilary Hughes

Adding Value for your Audience   Let's talk about adding value for your audience. It is a very simple concept to do, but you can probably make it bigger than it is, I'm going to share my tips on how I do it.   If you would prefer...

Building a Community   There are many reasons to consider building a community around your brand, if you would prefer to listen to me talk about this you can find it here on my IGTV Live. Community is not just for the bigger brands, small brands can...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text css=".vc_custom_1606328158945{padding-top: 60px !important;padding-right: 60px !important;padding-bottom: 60px !important;padding-left: 60px !important;}"] Building your Personal Brand   Your personal brand is what you want to be known for. Think of it as how others would describe you if you weren’t in the room. You...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css=".vc_custom_1605634794305{padding-top: 60px !important;padding-right: 60px !important;padding-bottom: 60px !important;padding-left: 60px !important;}" z_index=""][vc_column][vc_column_text] Choosing your Brand Colours   3 common mistakes or pitfalls of brand colour selection to avoid: Choosing colours because YOU love them - you need to think...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index="" side_padding="10"][vc_column][vc_column_text] Are you ready to set some goals for 2021? Yes, 2020 was a rough one, but that doesn't mean you can't put big audacious plans in place for 2021. I am going to host an online Vision...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index="" side_padding="10"][vc_column][vc_column_text] Are you using Instagram Stories 'Live' for your business?   If you are great, please tag me when you are announcing your next one on stories and I will join. If you are at the stage where you...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text] Why is Email Marketing so Important? In short, you own your list of email addresses. Which gives you direct access to your customers inbox at any time you want (within reason!). Whilst your social media accounts and your...

Personal Brand Photography   Personal brand photography is basically taking photos that showcase your brand and it's personality! ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Using lifestyle imagery for your brand will do a number of things for you.⠀⠀ 1.  Shows the REAL you 2.  Looks authentic 3.  Engages potential clients 4.  Enables followers to relate to you 5. ...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text] If you have a Business, you have a Brand   Your brand forms part of your reputation and how others perceive your business. Very simply, if someone was to describe your business to their friend what would they say? Would they...

3 Super Cool Things About Working with Me for Your Personal Brand Photoshoot   1.  I’m not only a photographer, I won’t just take pretty images for the sake of pretty images, I go deeper...